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Transformative Principal is 

Mar 28, 2023

In this episode, we’re bringing you a conversation from The Authority Podcast, part of the Be Podcast Network. 

Today’s guest is international best-selling author and business leader Mark Miller, Vice President of High Performance Leadership for Chick-Fil-A. 

Culture Rules: The Leader's Guide to Creating the Ultimate Competitive Advantage is Mark’s 11th book. He currently has over one million books in print in more than twenty-five languages.

Ross and Mark discuss:

  • 71% of U.S. leaders believe culture is their #1 most powerful tool to drive performance, but enhancing culture ranks low on their priority list — why the gap?
  • First move: decide and declare what you're trying to create. Culture needs to be explicit. 
  • The 3 Culture Rules: Aspire, Amplify, Adapt
  • What does culture mean to your customers?
  • Microsoft CEO Satya Nadella wanted to shift the company from being “know-it-alls” to “learn-it-alls” — what did Mark learn while working on the book?
  • The “magic circle” of game design and how it explains culture. 
  • What Mark learned about innovation and purpose. 
  • Measuring culture

Culture Rules is now available for purchase, with a number of bonuses available for individual and bulk orders. Learn about them here: 

The Authority is a weekly podcast featuring interviews with leading authors from the education world and beyond. Host Ross Romano, a leadership coach, storytelling strategist and edtech advisor, draws out their invaluable insights on leadership, culture-building, transformation, and student & educator success.

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Mark Miller is a business leader, best-selling author, and communicator. He began writing almost twenty years ago, and with over one million books in print in more than twenty-five languages, Mark’s global impact continues to grow. Connect with him:

Ross Romano is a co-founder of the Be Podcast Network and CEO of September Strategies, a consulting firm that helps organizations and high-performing leaders in the K-12 education